Chugg Partners With Homebake As Co-Promoter

Homebake promoters IMC and Village Sounds have announced today that Chugg Entertainment have partnered with them to become co-promoters of the annual festival.

The partnership is effective immediately and will see the two parties co-promote the 2012 event, as well as events into the future.

Chugg Entertainment Chairman Michael Chugg said today, “I am so excited about this. With all the amazing home-grown talent in this country, Homebake has always been at the forefront of celebrating the incredible Australian and New Zealand music on offer.

“Right now in the live market our local acts are doing as strong business, in some cases even better, than some international acts – so it's a great time to get involved. There is so much love for this festival and we just can't wait.”

IMC boss Joe Segreto added, “We're thrilled to welcome one of Australia's most prominent, respected (and loud) promoters, Michael Chugg and the Chugg Entertainment team to Homebake.”

The two companies have worked together, and with other promoters, previously on charity events such as Wave Aid, Live Earth and Sound Relief.

This year's festival features Blondie as headline. Head here for all the latest news, interviews and videos.