Video Clip Focus: The Floors

Answered by: Luke Dux (Guitar/Vocals)
Song Title: Join The Fight
Director: Adam Rule
What’s the concept behind the clip? Making fun of the extremes of society; whether it be money, status or health-obsession. We pretend not to care, but we all lose sleep thinking about it. Join the rat race.
How long did it take to make? One day for Justin Griffiths to film. Two days for Adam Rule to edit.
Where did you film it? At Black Bikes in Bayswater, Perth. They make cool bicycles. Everyone looks cool riding one. Buy one.
What’s your favourite part of the clip? Shannon Fox filing a gap into her teeth.
Was anything in particular inspiring you during the making? It's all from Adam Rules brain. I have never been inside. I reckon he's got Funkadelics' Maggot Brain on repeat, though.